Automating GEO-Optimized Content Production
A leading workforce solutions platform specializing in flexible staffing sought to expand its organic reach as part of its growth strategy. The company operates a user-friendly app that connects workers with reputable employers offering short and long-term temporary roles across various industries. To support this initiative, they began publishing blog content aimed at increasing organic traffic.
The Challenge
◉ A single article required 8–16 hours and up to $600 in production costs
◉ The initial output wasn’t usable in its current form
◉ Prompts lacked depth and precision
◉ The workflow wasn’t structured or logical
◉ There was no integration with internal tools or external data sources
Our Solution
☉
Our Solution
☉
Our Solution ☉ Our Solution ☉
To address these challenges, we completely reworked the content creation process. First, we redesigned the workflow into a clear, step-by-step pipeline that mirrors how professional SEO writers operate. We then refined the prompt frameworks to ensure the AI produced clean, natural, on-brand content every time. Next, we introduced smart sourcing, allowing the system to pull information from internal archives and vetted external sources. Finally, we integrated the workflow directly with the client’s CMS so that drafts arrive fully prepared and ready for review.
Key Features:
◉ Keyword selection
◉ Generation of SEO-optimized outlines
◉ Drafting full articles using internal + external sources
◉ Automated external research
◉ Insertion of approved internal links
◉ Sending content for review
◉ Uploading finalized drafts directly into the CMS
The Results
◉ 5x Increase in Output: Content writers now produce five times more articles.
◉ 90% Reduction in Time: Article creation time dropped from 8–16 hours to just 1.5 hours.
◉ 1150% Surge in Quarterly Goals: Individual writer targets soared from 8 to 92 articles per quarter.